Hard to believe it is almost Thanksgiving and that we are homing in on December! I've been busy with writing (mostly website content), consulting (mostly designers), and coaching (again, mostly designers) and enjoying every minute of it as we prepare for an end of year unlike any other.
Linked here are two recent articles that were published for the November/December issue of Jeweler's Suite Magazine. Ann Glynn is at the helm and she is creating something good for the industry. A publication that is practical and insightful for the jewelry professional.
Ann asked me to cover the grand opening of the Anna Zuckerman Luxury boutique in Boca Raton. It's gorgeous and bound to be the jewelry shopping destination this season. AZL is uniquely poised as a brick and mortar, online seller, and a manufacturer/wholesaler. I got to meet Anna at the Atlanta Jewelry Show in October. She's even prettier in person, funny, charming and obviously smart. Meeting her was a highlight of the show. Special thanks to Duvall O'Steen for coordinating interviews and images. The image above is linked to the article.
Secondly, in a series "of conversations with prognosticators, visionaries, and super smart people who know our industry and seek to make us better and smarter" I got to feature Daniel Black and Glass-Media. Not a household name in the jewelry industry, not yet anyway, Glass-Media is transforming the storefront to drive more traffic. And once in the store, Glass-Media creates an atmosphere limited only by your imagination. To read more, tap on the image below to open the November/December issue of Jeweler's Suite Magazine.
So here are the quiz questions: 1. Does the AZL Collection mesh with your current inventory to round out December sales? 2. Which applications of augmented reality do you see gaining traction in the jewelry industry?
Tell me in the comments below or at lwM@thejewelvox.com
As always, thanks for reading!
Hello, Lee here.